Our Sponsors

New Balance
Kellogg's Frosted Flakes
Goody Products, Inc
Horizon Fitness
Secret




In 1998 when only a handful of people had even heard of Girls on the Run©, when the "national headquarters" was a back bedroom in Molly Barker's home and reaching a few hundred girls a year seemed like an awesome goal, one company had the vision and the heart to step forward and support the fledgling organization. That company?  New Balance. They offered a whole range of supportive initiatives: expert consulting advice on what format the new organization should take, financial assistance to get the national office off to a good start, and everything from shoes to water bottles for the girls and those who coached them.

New Balance also offered the incalculable value of its fine reputation for quality and commitment to high ideals.  Unlike many athletic companies who pitch their products with billionaire superstars, New Balance  adheres to a unique "Endorsed By No One™"   philosophy. Instead of paying celebrities to tell you how great their products are, they invest in research, design, and domestic manufacturing and let their products speak for themselves.

By adhering to this philosophy, they are able to celebrate the true stars: every day athletes who choose New Balance footwear and apparel because they fit and because they perform. With this sort of corporate philosophy, New Balance is a true GOTR role model.

Girls on the Run International is proud to partner with the New Balance Foundation.The New Balance Foundation provides $100,000 in grant funding annually to Girls on the Run councils through its Capacity Building Grant and Scholarship Grant.Councils may submit grant requests of up to $7,500 and grants are awarded each October.

New Balance Foundation Capacity Building Grant

The Capacity Building grant provides councils the opportunity to further develop and expand their existing councils.These funds can be used for costs associated with adding new sites to a current territory.

New Balance Foundation Scholarship Grant

The Scholarship grant provides funds to councils expanding to underserved communities.These funds can be used for participant scholarships and costs associated with expanding into fragile communities.The New Balance Foundation and Girls on the Run strongly believe that all girls, regardless of socio-economic status should be able to participate in the Girls on the Run program.

We are grateful for the generous support of the New Balance Foundation.Questions?Please contact Ali Robinson at arobinson@girlsontherun.org.





In 2004 Kellogg's Frosted Flakes launched the Earn Your Stripes initiative.  The initiative is designed to encourage kids to eat right, work hard and always do their best with support from Tony the Tiger.  So, when Kellogg approached Molly Barker about a partnership in 2005, it was obvious to her that they shared common goals.  "We are very excited to be working with Kellogg to provide girls with a common message…to be strong, respect their bodies, and believe in themselves," said Girls on the Run founder Molly Barker.  "Thanks to Kellogg we will be able to provide our program to thousands of girls – girls who will exit our program not only feeling good about their bodies but also able to identify their own unique gifts and talents.  This kind of self-awareness will help them succeed in every part of their lives."



It’s a pleasure to be a woman. You have so many different sides of yourself to express and enjoy. That's why Goody® offers an inspiring range of hair accessories and styling tools to help you create any look you want with ease.

When Goody learned of the Girls on the Run and SoleMates programs in 2005, they were excited about the perfect match. “We share a similar mission with Girls on the Run to give girls – and women – tools that make them feel great about who they already are, and allow them to confidently express themselves to the outside world in any setting. That’s what makes our partnership such a perfect fit,” said Jennifer Ingram, director of marketing communications – Beauty and Style global business unit.
Goody is proud to be a national sponsor of Girls on the Run.
At select Girls on the Run 5k events each year, Goody sets up Happy Hair Stations, where the girls can decorate their hair in preparation for the races. They often end up with some pretty creative and colorful - pink, purple or bright orange – hair and designs.
“What’s amazing is watching the girls cross the finish line in their first 5k and seeing the sense of accomplishment that they have,” said Newell Rubbermaid’s Jessica Miller, who is a member of Girls on the Run of Atlanta’s Board of Directors and a SoleMates runner. “Even in today’s world, girls at this age do not get a lot of encouragement in the area of athletics. This program is a great way to introduce girls to a healthy lifestyle at an early age.” Miller, who is vice president of marketing and sales – Global Technology Brands, worked for Goody when the partnership was formed.

Goody was featured in Fitness Magazine’s 2008 Fit 50 list, which ranks companies, people and programs that are involved in or promote aspects of being healthy.

In ranking Goody 29th on the list, the magazine wrote: “Sure we love its StayPut hair accessories, but Goody supports more than ponytails. For the third year, the company is sponsoring Girls on the Run; this year it’s passing out free accessories at Happy Hair Stations at 20 Girls on the Run 5K events across the country.”

We are pleased to announce that Girls on the Run has entered into a three-year national partnership with Secret deodorant. Secret recently celebrated 50 years of feminine strength and prides itself on encouraging females to achieve their personal best.Secret continues to create products that increase woman's self confidence and quality of life. Secret deodorant was first introduced by Procter and Gamble in 1956 and now has a full product line.Based in Cincinnati, Ohio, Procter and Gamble is a global leader and generated $76 billion in sales in 2007.

Girls on the Run International is thrilled to be partnering with Secret, whose support will enable us to empower more girls with a greater sense of self-awareness, self-esteem, and achievement. Secret wants to encourage female athletes to perform their best, because Secret exists to help women of all ages be more fearless.